According to a new survey by Chitika Insights, customers in North America used the Kindle Fire more than the iPad to browse the web. Apple’s iPad usage fell during the month of December, which is kind of weird because the iPad Mini sold like hot cakes. The data analytic company performed this survey between December 1st and [...]

Chitika is an search-target advertising firm that also conducts market research. According to ad impressions collected by the company, over 60% of iPhones, iPads, and iPod Touches were using the latest operating system, iOS 6 within the first month. What’s more startling is that the adoption rate hit 50% within the first two weeks of [...]

Apple’s iPhone 5, despite minor issues, has seen very good reception and sales. Apple’s latest iPhone managed to outsell the iPhone 4S and all other smartphones in the first three days of its launch. The iPhone 5 was announced on September 12th and the device was available to purchase on September 19th. In less than three weeks after [...]

The Android VS Apple debate is one that I do not think will ever end. Each platform has its own pros and cons and in the end comes down to personal preference. Although the debate may never be settled there are always interesting reports that tend to tip the scales in favour for a specific [...]

It’s only been a few days since the launch of the new iPad and it is already accounting for about 5 percent of the total iPad web traffic. According to advertising group Chitika, of all the iPads that are being used to browse the Internet, 5 percent are the new iPad. That’s very impressive seeing [...]

People these days, are more active on their mobile devices than on their laptops/desktops and other gadgets. It’s easier to carry a mobile phone when you’re travelling or on the road, than your laptop. That is one of the main reasons why the Apple iPhone and the iPad have performed so well in sales. According [...]