If you have a Siri-enabled iOS device then you probably use it on a day to day basis. Have you ever wondered how long Apple ends up storing your Siri queries though? Or whether or not your Siri queries can be personally identified to you?
This prompted a reply from an Apple spokesperson by the name of Trudy Muller, who said the following:
Apple may keep anonymized Siri data for up to two years. If a user turns Siri off, both identifiers are deleted immediately along with any associated data.
When you ask Siri something here’s what happens:
Whenever you speak into Apple’s voice activated personal digital assistant, it ships it off to Apple’s data farm for analysis. Apple generates a random numbers to represent the user and it associates the voice files with that number. This number — not your Apple user ID or email address — represents you as far as Siri’s back-end voice analysis system is concerned.
Apple even disassociates your user number from the clip, deleting the number from the voice file, after a voice recording is six months old. The fruit company still keeps the disassociated file for up to 18 months more, however, for testing and product improvement purposes.
Ozer would like to see Apple go further and update its Siri FAQ page so that consumers can figure out what’s going on before they buy an Apple product. Right now, you can only find it within the Siri Settings section of your iPad or mobile phone.
Although this isn’t a major privacy concern just keep in mind that you should still be careful what you say to Siri. Transcripts of what you say to Siri could reveal sensitive things about you, your family, or business. Just remember, Siri works for Apple…