It has been rumored for some time that Apple would release a smaller iPhone, dubbed the iPhone Mini to help drive sales to compete with companies like Samsung. The reason why Samsung sells so many handsets is because it has just so many different models, including entry, mid and high-end models.
Apple on the other hand only really has one model of the iPhone, which in my opinion is a good thing, but for those not looking to spend $800 on a phone, it makes choosing an Apple handset out of the question.
According to a report from DigiTimes, Apple is indeed still looking to pursue a low-cost version of the iPhone, but it will be more specifically for China and other emerging markets in the second half of 2013. What was interesting however, it DigiTimes heard from insider sources that it will not be an iPhone Mini, rather a larger iPhone with a 5-inch display and new exterior design.
Some sources claimed that they have seen the sample of the low-cost iPhone, which will come with a larger display, meeting the prevailing trend for the adoption of 5-inch displays for high-end models. They added that the low-priced iPhone will also have a brand new exterior design.
When you look at the obvious success of larger Android phones this could make a lot of sense. As an iPhone Mini would mean shrinking the iPhone’s screen to the point where it wouldn’t be in compliance with Apple’s own user interface guidelines (all the UI elements would be too small).
How Apple will accomplish this by making a larger pre-paid iPhone cheaper or at around the same level as the 8GB iPhone 4, which currently retails for $450 contract-free, remains unseen. If Apple indeed wants to better compete with the likes of Samsung however, it will need to do something.